Spalah
Your Ideas
Our Spark
Global Reach

We are a venture builder launching tech businesses from Ukraine and scaling them globally

Join Our Team

Looking for Digital Startups to Light Up the Future

*while we bring an operational excellence, broad network, and a global presence to help your product scale worldwide

Niches Where We Spark the Brightest

AdTech & MarTech
Programmatic
Highload
B2B
Programmatic advertising solutions for B2B clients, backed by a robust infrastructure and expertise in Tier-1 markets, ensuring maximum efficiency.
Publishing
Finance
Stories
Sports
News platforms, review sites, and media projects packed with engaging content for all audiences.
Apps
AI Companions
Wellbeing 2.0
Productivity
Smart living
Health & fitness and Wellness solutions for Tier-1 markets, created and scaled by our AppLab.
AI
Messengers
Voice
Sites
Smart and tailored chatbot assistants that help small and medium businesses boost sales and enhance user experiences.

Be Part of the Team

*while we provide you with competitive benefits, growth opportunities in forward-thinking niches, support for your physical and mental well-being, and more
Minds Behind It All
Ivan Guzenko
Co-founder
Ivan Guzenko
Ivan drives startup ideas into thriving businesses. With experience building global AdTech and SaaS companies, he blends a wide network with practical insights to help tech products achieve their goals faster.
Vitalii Makarchuk
CEO & Co-founder
Vitalii Makarchuk
Vitalii shapes strategies for new companies and adjusts traction for existing ones. He started his career in finance at junior positions and quickly rose to leadership roles at Ukraine's largest investment group. Later, he moved to C-level positions in product companies Genesis and SmartyAds, where he gained the experience needed to build successful international businesses.
Vladyslav Khilkovets
Head of Strategy and Operations
Vladyslav Khilkovets
Vladyslav helps businesses structurally solve challenges and provides them with back-office support. He started his career at Big4, where he gained experience in team management and deep understanding of business operations. Later, he joined SmartyAds, where he oversaw operational processes, strategic management, and explored new opportunities for startups.
Serhiy Kovtun
Head of Product
Serhiy Kovtun
Serhii leads a new MarTech product while supporting existing products and shaping future venture builder directions. Worked at Parimatch Tech as a member of the Product R'n'D team, was a Partner in the internal consulting team at Genesis Tech, and Deputy CPO at Silpo Ecom. He’s also a co-founder of ProductCamp UA and the co-host of UkrSpalahProdCast.
Lena Kryvova
Head of Recruitment and Operations
Lena Kryvova
Lena leads rapid team scaling, attracts co-founders, and sets up a strong culture & smooth framework for startups from day one. Her track record spans building core teams & managing people operations in fast-paced RnD and venture ecosystems like Genesis and Boosta. Also founded the first startup-focused recruiting agency with F1V.

Our values

Risks = New opportunities. So, we eagerly welcome new challenges.

Be brave & excel

It's always more productive than grinding alone.

Create together

Our path may change. Our destination doesn't.

Go fast & persistent

Data-driven insights into how we performed yesterday drive us to crush it today.

Keep faith in figures

We Ensure Our Shared Success Through
Operational strength
Global presence
Broad network
Digital expertise
Operational strength
Global presence
Broad network
Digital expertise
Operational strength
Global presence
Broad network
Digital expertise

From Ideas to Tech Businesses

Our offices, where we make it happen
KyivMykolaivLvivOdesaLisbonMap
Let's make your talent star-worthy! 
Let's make your talent star-worthy! 
Join Our Team
Contacts
Ukraine
Kyiv Kozhumiatska 10a
Odesa Velyka Arnauts'ka 26
Mykolaiv Soborna 4g
Lviv Rudanskoho 1
Portugal
Lisbon Largo do Duque de Cadaval 17 Fracção I